COCA-COLA, SEABIN and The OCEAN CLEANUP

Yesterday, it was announced on social media, that Seabin and The Ocean Cleanup will be partnering with Coca-Cola. Seabin says their partnership will enable a citizen science project in Australia. This comes about a month after they started selling shares in their company and a day before shares are issued (today). We all know that …

Ad campaigns, freedivers, and greenwashing

Coca-Cola shaped Christmas: from Santa Claus to the their Christmas truck. There is more to Coca-Cola than great ad campaigns. They are polluting the world. Background Coca-Cola has had an immeasurable impact on our planet. Most people don’t think of the company as a global polluter. Instead, people think fondly of Coca-Cola and think of …

The problem with Econyl and Aquafil

This will probably be a very unpopular post. And I am OK with that. You may have heard that there is a new kind of clothing in town: clothes made from plastic bottles and ghost fishing nets. You may also have heard that the production of Aquafil and Econyl cuts carbon emissions to up to …

World Oceans Day: 8th June 2020

Happy World Oceans Day! Whether you are still under lockdown, or slowly getting back to “normal life” after the Corona virus pandemic, we have all had some time to read about how the planet has responded to the halt of human activities. Goats and deer roaming the streets, whales and dolphins being sighted in new …